Jaaxy Review: How to Find Keywords for Your Website?

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Building a website can be easy, but attracting traffic is not so! This is where those magic keywords come in handy. Keywords are essentially representative words of a web page. Writing your article around the BEST keyword is a good (but not the only) way to attract people. The real challenge is how to FIND the best keyword for a web page or a post?

Keyword search

Keyword research tools become useful in such kind of situations. There are many keyword tools out there. The one I use is Jaaxy which is the integrated keyword research tool used in the affiliate platform (Wealthy Affiliate) I use to maintain my websites.

Basic Info about Jaaxy:
  • Name: Jaaxy
  • Website URL: https://www.jaaxy.com
  • Type: Keyword Research
  • Price: Starter – FREE, Pro – $49/month, Enterprise – $99/month

 

Product Overview


In simple words, Jaaxy helps you to find the best keywords for your website. Whenever you want to write about something, Jaaxy can help you find the best keywords to target for. In fact, even when you are out of ideas, it can suggest you many ideas you can work around.

All you need to do is type a topic into the search bar in Jaaxy and it will pop up keyword phrases along with useful stats such as average traffic, quoted test results (QSR), and SEO quality indicators.

Let me take an example. I wanted to write an article on the myths related to affiliate marketing, but could not think of a good keyword to target. The trick in writing an article around a keyword is to use the keyword in the title and somewhere in the first paragraph.

So, I inserted the phrase “affiliate marketing myths” into the Jaaxy search bar. And clicked “Find Keywords”.

Jaaxy keyword search

The next task was to READ the stats meaningfully.

  • Avg: The average number of searches the keyword receives per month.
  • Traffic: Visits to the web page if the page appears in the first page of search results.
  • QSR: Quoted Search Results. The number of pages competing for the exact keyword in Google search.
  • KQI: Keyword quality indicator. This gives a color code according to the quality of the keyword (Green for ‘Great’, Orange for ‘Normal’, and Red for ‘Poor’).
  • SEO: The quality of the keyword based on traffic and competition. The higher the better.
  • Domains: Availability of the domains related to the keyword.

The most important two stats are however, Avg and QSR. The trick is to look for as low QSR possible (ideally below 100), meaning that the competition is very low and to look for 40+ average searches. The number of searches will grow. The idea is to have some hits at the moment for the chose keyword.

So, I scrolled down for a better result and viola!, I found one.

Finding the best keyword in Jaaxy
In the starter version and the LITE version (offered for Wealthy Affiliate premium members), you need to click on “Get QSR” to reveal the QSR scores. So, how to find the ones to reveal these QSR scores? You need to look for MEANINGFUL phrases that have a decent enough average number of hits. Without the meaning, your posts become just collection of words.

Then, you need to decide on a meaningful title, in my case, I chose “Debunking the Myths of Affiliate Marketing“. Making the title catchy can always add value. Then, after inserting the keyword phrase in the first paragraph, you can (in fact you need to!) write the rest of the content naturally. Or else, your content will look very unnatural and will be disliked by the search engines for stuffing keywords.

You can try out a keyword search using the below search box.

Who is Jaaxy For?


Anyone who wants to find suitable keywords for their website articles.

 

Jaaxy Pricing


Below is a price comparison between the Jaaxy membership options.

Jaaxy membership options
If you are a beginner to the digital marketing space, Jaaxy trial would be more than enough to get you started. It offers you some essential features such as thirty Keyword Searches, 20 Search Results per keyword search, Website Analyzer, Affiliate Program Finder, and Keyword List Manager.

Once you build upon your success, you will be able to invest more in the tool.

 

What do I like about Jaaxy


Simple Interface

Jaaxy has an easy to adjust user interface, you don’t need any manual to get familiar with it. The interface is quite pleasing to the eye and the navigation is quite easy.

Comprehensive

It provides a complete set of statistics about keywords, all in one place.

Accurate

I found the Jaaxy results are very accurate. In other words, it represents the true behavior of a keyword in key search engines So, you can trust Jaaxy to provide you with reliable results.

 

What I Don’t like about Jaaxy


Limited options in the Starter Pack

Well, this is true with every product. We always want so much stuff for so little cost, don’t we?

Lack of Affiliate Resources

Jaaxy has its own affiliate program. But, one thing I noticed was that, it does not have a good range of options for a publisher to choose from. Usually, an affiliate program provides publishers with different forms of banners and other interface elements, which I could not still see in Jaaxy.

 

SleekEarner Ratings:


Ease of learning: (5.0 / 5)
Support: (4.6 / 5)
Interface: (4.8 / 5)
Completeness: (4.8 / 5)
Accuracy: (4.6 / 5)
OVERALL: (4.6 / 5)

 

Jaaxy is of course a useful tool. if used properly, it can give you great value.

But, you need to keep one very important thing in mind. Jaaxy or any other keyword research tool is just a TOOL. It should only be used as a guide to write your articles. Your articles should always target the reader, NOT the keyword.

The sure way to become a high-quality publisher, is to write rich and useful content for the readership. If you can write meaningful stuff around keywords, then that is great! But if keywords forces you to write unnaturally, then please just DON’T!

 

RR

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What is Affiliate Marketing and How it Works

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Earning money onlineAffiliate Marketing is one of the most popular and sustainable ways to earn online. Let us discuss What is affiliate marketing and how it works. I am going to take the classical approach of breaking a phrase into words.

Affiliate + Marketing


Affiliate?

According to Merriam Webster online dictionary, affiliate means “to bring or receive into close connection as a member or branch”. An example sentence would be “The design school is affiliated with the University of tim-buck-too.”

So, essentially, this means if you are an affiliate marketer, you will be working as a member or a branch of another entity (a business).

Marketing?

According to the same source, marketing means “the act or process of selling or purchasing in a market” (the market is a geographic area of demand for commodities or services).

Affiliate as a bridgeSo, as an affiliate marketer, you will be working closely with an entity (a company) to support their operation of selling. You will ALSO be working closely with people (market) to help their act of purchasing.

You are acting as a bridge between a seller and a customer, and for that service, you are rewarded financially.

 

 

How it All Started?


The concept of commissioning intermediaries was an ancient concept as we all could guess. It was introduced into the online world in the form of a revenue-sharing model between PC Flowers & Gifts and the Prodigy Network in 1994. This was done by the founder of PC Flowers & Gifts, William J. Tobin. However, only in 1998 PC Flowers and Gifts started paying a commission on sales to the Prodigy Network.

Since then, affiliate marketing has come a long way with thousands of affiliate programs and networks in operation now. Even the biggest companies out there are using affiliate marketing for their benefit. Amazon Associates, Google AdSense, and eBay Partner Network are some prime examples.

 

Why Affiliate Marketing?


You may wonder why companies and customers need external entities to support their selling processes. The answer is quite simple but multi-folded.

For companies

 

Reaching outReach: Even the biggest companies out there may not be able to reach all potential customer bases. Affiliates become an excellent resource for companies in unveiling those. They could reach different groups based on cultures, ages, demographics, and so on, whereas the companies may not be capable of doing so. This helps the companies to penetrate current markets as well as to find new ones.

Time: Companies like to focus more on their core activities such as product development and production. They are not so keen to spend much time on value-adding aspects like marketing. This is where affiliates could chip in by doing the hard work to promote the products.

Cost: Marketing is a costly operation. It takes a lot of money to initiate and sustain a good marketing campaign. Just imagine the money a company needs to invest in advertisements alone! For example, one-minute TV advert can cost even as high as $10,000 depending on the channel and the time. Affiliates are actually a relatively cheap option for companies, as it is a win-win situation for both the parties.

Effort: Many companies do not have the required workforce to sustain a full-scale marketing effort. In such a scenario, affiliate marketing becomes a great source of labour for them. They can have the service of people around the globe without needing to worry about aspects such as recruitment, salary payments, etc.

 

For customers

 

Internet research: Before we buy something – let it be online or offline – we tend to do a LOT of research. We all know the hassle! It takes a lot of time and effort to do proper market research. In fact, in the end, we might not even buy the best product. If your review of a product as an affiliate marketer is rich and accurate, then it can become an awesome resource for a customer to get a proper idea of a particular product or a service.

Product comparison: This is also something we do most of the time before we purchase something. We compare. Well, as humans we love to compare, don’t we? It can be a tedious task comparing many products in the market, especially online. Affiliate marketers could support the customer in this regard as a comprehensive product comparison can save precious time.

 

How Does it Happen Online?


The process is quite simple once you step in the pool.

  1. An affiliate marketer has his/her own financial funnel. This can be a website, YouTube channel, Facebook page, etc.
  2. The affiliate marketer joins an affiliate program (for example, Amazon Associates) or an affiliate network (a collection of affiliate programs). There are many affiliate programs and affiliate networks out there targeting almost EVERY product or service you could think of.
  3. Affiliate marketer includes promotional items (products/services) in his financial funnel in the form of advertisements or links.
  4. When someone purchases the promoted goods through the affiliate’s funnel, the affiliate receives a commission.

 

Who Can Become an Affiliate Marketer?


ANYONE!

Tricky decisionI get it, starting an online business can be a tricky decision. However, you need not worry as it is quite possible to build-up starting from virtually no knowledge. In a separate article, I debunk some of the most prominent myths about affiliate marketing.

The conclusion is as long as you are dedicated and keep working, you can and will be successful. You need not be a ‘techy’ person or have a ‘business brain’ to become a successful online businessperson.

 

How to Learn?


There are many ways to learn the art of affiliate marketing.

Self-learning is perhaps the most rewarding of all. It is entirely possible to follow online resources to build up your own business online. Sure, it will take time, but it is doable.

For a lazy person like me, self-learning will not work. So, I searched for platforms that can guide me to become an affiliate marketer. The one I chose was Wealthy Affiliate. You can see why I did so here and read my own review of Wealthy Affiliate here.

I like when I am guided, or else I tend to wander off the track. It may be different for you though. So, choose your own path.

The key mantra for me in affiliate marketing is dedication and action, despite you are learning on your own or being guided by a platform.

 

What are your thoughts?

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